UX Process & Methodology.

User-centered design (UCD) process is core to my design approach. This process  is well-known, stable, and it guide me when creating applications. UCD, combined with project management  and advanced development teams, ensures the users get the best possible solution for adoption and engagement.
RESEARCH & DISCOVER: ESTABLISH USER EMPATHY
​Gather insights that inform the UX strategy while establishing the relationship between a client’s goals and their users’ needs.
  • User Research and Inmersion
  • User Definition
  • Alignment and Problem
  • Framing Workshop
  • Competive Analysis
  • Data Analys and Problem Framing
STRATEGY: ENVISION &  DEFINE THE MENTAL MODEL
​Align the business vision, user needs, and techni-
cal capabilities to create a positive and useful user 
experience where the conceptual model of the 
product/service matches, as much as possible, the 
mental model of the users.
  • Envision Workshop/ Concept Development
  • Experience Requirements
INFORMATION  ARCHITECTURE: DEFINE THE EXPERIENCE
​Organize the information in a clear and logical way so users will easily adjust to the functionality of the product and can find everything they need without any hesitation.
  • Define the Structure
  • Wireframing
VISUAL DESIGN: MAKE IT EMOTIONAL APPEAL
​Define the most effective visual experience through the strategic use of variety of principles, including unity, Gestalt properties, space, hierarchy, balance, contrast, scale, dominance, similarity and any other elements.
  • Visual compositions
  • Mood boards
  • Accessibility
UI BUILD: BRING IT TO LIFE
​Demonstrate functionality and visually walk through a user’s tasks and foster collaboration among cross-functional teams.
  • Prototype
  • Validate and test
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