JAVIER ROCA I CREATIVE DIRECTION & UX DESIGN
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Nissan Pathfiner I Kinect  

Nissan North America unveiled the redesigned Pathfinder at the Chicago Auto Show with a fully immersive Nissan Pathfinder Experience utilizing Kinect for Windows. 
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Concept to expande the Pathfinder Experience to dealerships nationwide and potentially into consumer’s living rooms as the future of the virtual showroom
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​The solution was a massive interactive display that allowed participants to virtually navigate through the interior of the car by interacting with the application using motion, voice and gestures to fully explore the car. The experience was such a success that Nissan expanded the Pathfinder Experience to dealerships pilot as the future of the virtual showroom.
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Process: 
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Envision Phase:
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Using the documents created during the Analysis Phase as a foundation, we created the following deliverables. 

•Wireframes outlining the web solution flow, functionality and interactions. 
•Design Direction Mockups and design direction, focusing on one screen from the wireframes. 

•DesignCompositions high-definition design compositions 

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